Promotional material


This week we have begun preparing for our final submission of our game, we have been going over it in close detail with Teresa our test lead looking for any possible bugs that effect gameplay. Lewis has been working on bugfixing and implementing the final features into the game. Kris and Evie have been working on the marketing materials for the press release package and also storyboarded the trailer for the game. Nathan has begun to collect copy for all of our marketing materials which will we combined with the designed documents over this week.

A short summary of what each team member did this week:

Kris (Producer & Marketing)

This week my main concentration was on the development of marketing content. This included some review of current content and beginning of work on the teaser trailer video mock-up. Working with Evie, we broke down what needed to be included into the trailer and how we can show it in an efficient and successful way. In the upcoming week, I will be working on steam mock-up page for our game release and continuing to work on the production of the trailer.


Nathan (Design Lead)

This week was pretty straightforward for me as I was in charge of organising parts of the media package for our team. I wrote a number of descriptions of the game to be used in public releases such as steam pages and general marketing purposes. In addition I began collecting testimonies for our teams biography page to also be used for our media package. This week I will be focussing on updating the cutscene animations with feedback from my team.

Evie (Art Lead & Marketing)

This week I worked on creating concepts for potential marketing materials we could make (if we had the money). I really wanted to create a concept for a plush toy, it’s something that would work really well with our games branding and simple character design. I also worked on creating some t-shirt mock-ups, these feature Kris’ artwork from our PGF poster, it works really well on a black t-shirt because it highlights the silhouette design that Kris created. I also finalised our studio logo, I created a vector design with two variations that can be used for different media.


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